BYD, with the incentive campaign, more visits to showrooms

Over 1,000 visits and over 5,000 leads (contacts with people expressing interest) were recorded at BYD dealerships during the first weekend of September, following the launch of the "CASI-NO Incentivi Statali" campaign, according to brand communications. These figures underscore the interest generated by the initiative, through which the brand aims to simplify the transition to sustainable vehicles, including zero-emission ones, by providing a bonus of up to €10,000 to scrap a vehicle certified up to Euro 5, with no income or residency restrictions. The campaign, which offers the purchase of BYD 100% electric or plug-in hybrid models, will continue to run in the coming weeks, until September 30, and aims to support the energy transition of the Italian car fleet.