Kia Roadshow 2025: The electric future within reach in 27 Italian stops

The Korean automaker has announced the Kia Roadshow 2025, a 27-stop tour that will bring the brand's electric innovation and latest developments directly to Italian squares and cities. It's an unmissable opportunity for anyone who wants to experience the future of mobility firsthand, immerse themselves in Kia's sustainable vision, and discover the models that are rewriting the rules of the game.

This isn't just a simple exhibition, but a truly immersive experience. From north to south of the country, Kia will meet its audience, offering a privileged preview of its most anticipated electric vehicles and presenting its entire lineup, with a special focus on the new arrivals that will liven up the fall.

The stars of the tour: EV4 and EV5, the new era of electric

All eyes are on the Kia EV4 and Kia EV5, two models set to redefine the perception of electric mobility, combining cutting-edge design, extraordinary efficiency, and intuitive technology. The EV4, in particular, promises to break the mold of the electric market. It's not an SUV or a crossover, but a sedan that combines the agility of an urban hatchback with the comfort and space of a traditional sedan. Built on the 400-volt E-GMP modular platform, the EV4 will be available with a standard 58.3 kWh battery or a long-range 81.4 kWh battery, guaranteeing a range of up to 590 km in the WLTP cycle. Its bold design, in line with Kia's "Opposites United" philosophy, and a cabin designed for maximum ergonomics and connectivity make it a truly unique proposition.

Alongside the EV4, the EV5 presents itself as a compact SUV with sculpted, modern lines, perfect for those seeking uncompromising versatility. Also based on the 400V architecture, it allows for rapid charging from 10 to 80% in about 30 minutes and, with its 81.4 kWh battery, offers up to 530 km of range. Its intelligent interior, numerous storage solutions, and attention to sustainable materials demonstrate how an electric vehicle can be simultaneously functional, elegant, and accessible.

A multiplying future: EV3, PV5 Passenger and the renewed Sportage

The Roadshow doesn't stop there . The EV3, Kia's recently unveiled compact electric SUV designed for a younger, more urban audience, will also be on display. Visitors will be able to experience it firsthand and, at some stops, even test drive it. But the innovations aren't limited to private cars. The PV5 Passenger, the first electric commercial vehicle in Kia's PBV (Platform Beyond Vehicle) range, will offer a glimpse into the brand's long-term strategy in the professional mobility sector, where electrification, digitalization, and modularity are crucial.

Finally, a brand icon couldn't be missed: the Kia Sportage. The Roadshow will be an opportunity to preview the restyling of the 2025 model, which will officially hit Italian roads in September. With a refined aesthetic, new headlights, a redesigned interior featuring higher-quality materials, and updates to the infotainment system, the new Sportage is poised to reaffirm its leadership in the compact SUV segment. It will also be available in mild-hybrid, full-hybrid, and plug-in hybrid versions, offering options for a gradual transition to electric power.

An open dialogue with the public

Kia Roadshow 2025, Kia EV4, Kia EV5, Kia PV5 Passenger, Kia electric cars, Kia Sportage 2025, sustainable mobility, new cars 2025. The goal of this tour is clear: to bring people to the center of the electric revolution, demonstrating that sustainability and driving pleasure are no longer separate worlds. It will be an opportunity to see the vehicles up close, climb aboard, discover technologies and materials, and receive advice from Kia experts. At some stops, it will also be possible to book a test drive to experience electric driving firsthand.

Kia wants to not only showcase its models, but above all listen to the Italian public. The Roadshow is an invitation to join the change, a shared journey of firsthand experiences, meetings, and training. Each stop, despite its unique characteristics, will have a common thread: to provide a tangible experience of the ongoing change, driven by cutting-edge technologies and a new awareness. The electric car is no longer a promise for the future, but a concrete choice for the present. At a time when mobility is at the center of global transformation, Kia is choosing to be there, not with commercials or proclamations, but with the power of direct contact.